7 Factors that Determine How Long It Takes to Rank in Google
Infographic created for Will Mullins
Ranking in Google is a challenging task. There are so many factors that go into it. Not to mention, the everchanging algorithms and constant updates. Other than a reliable web hosting service and a good result on your website analysis, you need to consider these 7 factors to determine how long it will take to rank in Google. Find out more about ranking in Google in this infographic!
Getting listed on the top page of Google search results is a cornerstone of many successful businesses. The reason is that websites on the top get 42% of the traffic; the second gets 11%, and the third only gets 8%. It indicates how significant the search engine result page (SERP) is for any business with a website.
If you fail to rank on the Google search engine, the chance is you get fewer visitors which soon affect how your business gets customers in the future. That’s how important it is to rank on Google. The efforts that you can do is not just rely on what we called as on-page search engine optimization (SEO) but also on off-page SEO like social shares, email marketing, newsletter, and link building.
However, it isn’t an easy task to put your site on the first page. It requires a lot of hard work and factors that determine your position on the SERP.
Here are some of the determinants of getting a better rank on Google:
1. In A Competitive Industry
If your business is part of a saturated industry, it’s no wonder that you have bigger obstacles to reach the top listing sites. Basically, you’ll be competing with many companies for a particular keyword. For example, competing on a keyword like “landline phone service” will be far more difficult than ranking for food recipes. Although it can be challenging to triumph over a competitive industry, it’s possible to tackle the hurdle by improving your SEO efforts.
2. The Content
Content is still king. The more useful and relevant your content to users the higher chance of getting recognized by the Google search engine. First and foremost, content is what first appears when a user types down a specific keyword. If you succeed in providing helpful and evergreen content, it’s likely for your site to surface on the top page. Moreover, personalized content can help your ranking as customers are engaging with your content longer.
For your content marketing effort to be successful, you have to track and improve it in the long term. You should track which content leads to the most exits, conversions, or bounce so that you can improve your content marketing strategy. For doing this, you can use an analytics tool, such as HockeyStack.
3. A Large Geography
Targeting specific geography is another factor in whether your site will appear on the Google search engine. If you’re targeting a suburb where your business is present, it’ll be easier to get on the first page than to set a broader place. It sounds intriguing for a business owner to begin with large geography in the hope of getting a wider audience. However, it takes a long time to reach the goals as you’re not only competing with local businesses.
Ranking on Google is indeed a challenging task. There are so many factors that go into it. Find out more about ranking in Google in this infographic!
Embed This Image On Your Site (copy code below):
